Marfeel Docs

# Validators Overview

Compass validates all your pages against Web standards and search engine requirements in addition to tracking readers' behavior.

The result of these validations is in your Real time dashboard. It's available both as a breakdown tab next to "Post", "Sections", "Authors"... and on each article detail page.

# SEO Metatagging

Compass validates all your SEO-specific meta tags. This includes information targeted at crawling bots and used to display search results.

All your pages must contain at least the following SEO-specific tags in their head, with the right values.

<head>
  <title>
    What is happening in your town -Latest- The News
  </title>
  <meta name="description" content="[DESCRIPTION]" />
  <meta charset="text/html; charset=utf-8" />
  <link rel="canonical" href="https://www.news.com/missing-phonebox.html" />
</head>

Read more in the dedicated SEO validators article.

# Structured data

All your article pages should contain structured data in the HTML head to appear as rich search results.

Compass lets you know as soon as it detects any missing or wrong property, and gives you indications on how to fix the issue.

All your pages must contain at least the following structured data tags in their head:

<head>
  <script type="application/ld+json">
    {
      "@context": "https://schema.org/",
      "@graph": [
        {
          "@context": "https://schema.org/",
          "@type": "NewsArticle",
          "author": {
            "@type": "Person",
            "name": "Sarah Jane Smith"
          },
          "datePublished": "2021-02-02T14:02:03Z",
          "dateModified": "2021-02-03T00:32:30Z",
          "headline": "Missing Phonebox becomes viral",
          "articleSection": "Local",
          "image": {
            "@type": "ImageObject",
            "url": "https://upload.wikimedia.org/wikipedia/commons/d/d9/Tardis_BBC_Television_Center.jpg",
            "height": "2848",
            "width": "4288"
          },
          "mainEntityOfPage": {
            "@type": "WebPage",
            "@id": "https://www.news.com/missing-phonebox.html"
          },
          "publisher": {
            "@type": "Organization",
            "name": "The News",
            "logo": {
            "@type": "ImageObject",
            "url": "https://live.mrf.io/statics1340/www.news.com/index/logo.png"
            }
          }
        }
      ]
    }
  </script>
</head>

Read our dedicated article to learn more about those requirements.

# Social Networks

Social Networks rely on Open Graph meta tags (opens new window) to build previews of your articles on their platform, and Compass validates them.

All your pages must contain at least the following social networks meta tags in their head:

<head>
  <meta property="og:url" content="https://thenews.com" />
  <meta property="og:title" content="Boy jumps comet!" />
  <meta property="og:description" content="[DESCRIPTION]" />
  <meta property="og:image" content="https://images.unsplash.com/photo-1534361960057-19889db9621e" />
  <meta property="og:image:width" content="5184" />
  <meta property="og:image:height" content="3456" />
</head>

Read about each validation performed by Compass in that regard.

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